Awards - Businesswoman Shortlisted for Start-Up Entrepreneur of the Year Honour

Awards – Businesswoman Shortlisted for Start-Up Entrepreneur of the Year Honour

Sam Hallett ACMA, Founding Director and Business Protection Specialist of Enable Life has been shortlisted for the Midlands region of a national, highly prestigious award.

“I recently received an email from the awards organisers saying that I’d been shortlisted for the Start-Up Entrepreneur of the Year category in the 2020 Great British Entrepreneur Awards. I was absolutely speechless when I heard the news and am very, very proud. Whatever happens from here on in is just a huge bonus!

“I think a big part of why our nomination made the finals is because of the work I’ve been doing this year with accountants. Working closely with accountants feels natural to me and this year we’ve been speaking to them through a targeted marketing campaign using, primarily, LinkedIn. Accountants have trusted relationships with their clients and only want to refer to businesses and business people who they know will best be placed to assist them. I know from experience that my accountancy background gives me a significant advantage over other insurance specialists because I’ve got a deep understanding of taxation rules and where businesses can use these to their advantage to gain tax efficiencies. Referrals from accountants are great for me because their clients can see the value in protecting their business making for a more attentive audience when I visit or speak to them.  Being a conduit for my clients between their Business Protection needs and accounting of their Insurance works very well too as most give me permission to talk to their accountant. This ensures that their Insurance policies are accounted for in the most tax efficient way and their accountant can make any adjustments to accommodate this in advance.”

Sam established Enable Life, a specialist insurance broker, in April 2019 after recovering from a chronic illness which forced her to resign from her previous corporate role and live off her savings as she had no insurance protection in place to assist her. Adds Sam, “Health and wellbeing, including financial wellbeing, is now an absolute passion of mine. My story is far from unusual and with my company I want to help our clients avoid the mistakes I made and protect themselves, their businesses, employees and families.”

Team Great British Entrepreneur Awards said, “Despite a very tough year for so many, we had a phenomenal number of applications and it’s clear that entrepreneurial spirit is very much alive and well. Making the shortlist is no mean feat and we’d like to congratulate Sam for all she has achieved so far.”

Sam will find out if she’ll be crowned Start-Up Entrepreneur of the Year for the Midlands region on the 23rd September.